Commercial Credit Creative Partner
Loved Ones At the recent Water's Edge Effies awards presentation, Commercial Credit and Finance PLC and its creative partner J Walter Thompson won numerous important honors. At the awards ceremony, Commercial Credit took home the prestigious "Most Effective Brand of the Year" title. The domestic financial brand has expanded beyond its range of financial services offerings in line with its "Purpose" of developing leaders who improve the lives of others through small deeds of kindness. For its innovative Commercial Credit campaign in the Finance (January–December 2015) and Sustained Success (2013–2015) categories, J. Walter Thompson received the Silver award(s). Let us now analyze one advertisement in Commercial Credit 😀 Commercial Credit Advertisement The 'Loved Ones' television ad for Commercial Credit depicts bitter...